Rental Pulse Q2 2025: What the Numbers Really Mean for You

Rental Pulse Q2 2025

Letting a property is all about timing. The right tenant, the right rent, the right moment. And from what we’ve seen over the last three months, that moment is getting quicker.

We’ve looked at all the data from April to June 2025. It paints a clear picture: tenants are moving fast, the market is getting more competitive, and landlords who act quickly are winning.

Here’s what stood out this quarter — and why it matters if you’re letting a property now.


Enquiries Came In 27% Faster

In April, it took around 63 hours for a landlord to get their first viewing request. By June, that dropped to 46 hours.

That’s nearly two full days less where your property could be sitting empty.

This isn’t just a stat. It’s a reminder that your listing needs to be sharp and your response time even sharper. The best tenants are quick to act. If you’re not ready to answer enquiries or arrange viewings straight away, they’ll move on.


Time to Let is Nearly 20% Shorter

We measured the time from when a listing goes live to when a holding deposit is received.

Over Q2, this timeline shrank by almost a fifth.

This means fewer weeks with no rent and less stress wondering when your next tenant will be found. You’ll save on mortgage payments, council tax and utility standing charges. And if you’re on one of our Rent Assured or Complete Care plans, it also means your rent protection starts kicking in sooner.


Viewings Per Property Went Up 6%

More interest means more choice. Simple as that.

In April, the average property on our platform got 17 viewings. In June, that crept up to 18. It might not sound like much, but it adds up to stronger competition and better-quality tenants.

You don’t need to settle for someone who’s “good enough”. With more demand, you can hold out for someone who’s a better fit for your property and your terms.


Referencing Stayed Fast and Consistent

Even with the increase in enquiries and viewings, our referencing times didn’t slow down.

That’s important. A fast-moving market can be risky if corners are cut. We haven’t done that. Every tenant is still going through a full reference check, and landlords are getting clear reports before making a decision.

Speed is good. But only if it comes with the same level of care.


So What Should Landlords Take from This?

Right now, demand is strong and good tenants are acting quickly. If you’ve got a property coming up, don’t wait to list it. Get your photos ready, check your advert, and be available to respond.

If you’re managing everything yourself, think about where you might be slowing things down. A day here and there could be the difference between letting in 10 days or 30.

And if you’re using a traditional letting agent, ask yourself what you’re paying for. If you’re not getting fast results and clear communication, there are better options.

We’re seeing landlords avoid voids, secure better tenants, and get rent flowing faster. The ones doing best are the ones who’ve got the right tools and team around them.


Want to See How Quickly We Could Fill Your Next Vacancy?

Book a call and we’ll show you the numbers ➔

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